Video marketing is a great, cost-effective solution that could benefit a huge number of businesses. In this blog, we’ll help you understand exactly why it could be right for you and your organization.
As technology has advanced, it’s important that your marketing strategy does too. You need to meet your potential customers and clients where they are and with home delivery of our video brochures, you can do just that.
Printed brochures have a history of being relatively effective, but there are limits of the attention they can grab. Studies have shown that people absorb information easier, are more entertained and more likely to retain a message given to them via video rather than through reading. Video brochures allow you to generate leads, engage potential customers, and even showcase exactly what you can do with limited effort from your business or the clients you’re reaching out to.
Because video marketing is more likely to be consumed in its entirety than its written counterparts, it’s the perfect medium to deliver a call to action. You will have already piqued your clients’ interest, and they’ll want to see what else you have to offer.
No matter the size of your business, video brochures are ideal as they are easily customizable no matter how many people you’re looking to reach or what your business does.
Business cards are easily put into a drawer and forgotten about, traditional flyers don’t have the highest rate of engagement and can only go so far. Video brochures allow you to give a truly interactive marketing piece for your customers while fine-tuning your message and creating an experience that is truly unforgettable.
The most important benefit of a video brochure is the lasting impact. The technology is cutting edge and you can display your business’ character and personality in a way that will draw in new clients and leave them thinking about your business.
If you’re looking for marketing that leaves a lasting impact, get in touch with Video Smartbooks today. We’re a friendly, approachable team that is truly passionate about supporting businesses nationwide.
Here is a shortlist of ways some of our customers are using Video Smartbooks to enhance their marketing and grow their businesses…maybe it will give you some ideas for how we can benefit your business in 2020 and beyond!
-Explain products and services
-Drive web traffic
-Showcase your abilities
-Deliver a call to action